Twitter was not at all what I thought it would be.
I envisioned a virtual water cooler where all sorts of people–many who didn’t work in an office– might get together during the day to exchange witty banter about what was going on in the world. I imagined a kind of democratic paradise, too, maybe like the ancient Greeks, a place where there was equal opportunity for everybody to be heard, and the quality of an idea was not contingent upon the status of the person bearing it.
Of course, it turns out that Twitter is a tire fire, and I simply could not have been more wrong.
Twitter and it’s 140 character cage, ( now upped to 280 characters ) did not spark conversations, it destroyed them. Instead of attempting to actually investigate ideas that you didn’t already own, people went on search and destroy missions, each Tweet a drive-by shooting aimed at a rival gang. Twitter was a weapon, a device used to amplify and distribute propaganda, and whenever a person was handed this weapon they immediately, without even knowing it, became a soldier in somebody else’s army.
Twitter was not a place you went to freely express yourself, it was a battlefield.
Just under a quarter of Americans are on this battlefield, and from what I can tell the preponderance of people using the platform would be loosely defined as a kind intelligentsia, those with sufficient space and security in their life to spend X-amount of time each day looking to make corrections in the lives of others. These people are driving the culture wars that are currently dominating our cyclonic news cycle, and that, in turn, is driving the political discourse. This means that the vast majority of Americans, more than 75%, are being led down a road paved by this influential, minority group.
Yet oddly, we seem more concerned about conspiratorial fictions then this beast in which we live.
No matter, the people behind Twitter know how dangerous and influential the platform has become, and in an effort to make it less pernicious, they’re now considering taking away the Like function.
Twitter is an obviously hierarchal structure, a place where status is measured by Likes, followers and retweets. The more of these you have, the more influence you wield. It’s practically a board game. The goal is not to learn about other people and their ideas, it’s about acquiring and exercising power. ( Exhibit A: Donald Trump) But it’s not the real world, not even close. The vast majority of humans live outside the gates of Twitter, yet they are directed and depicted, by those within. A technology that was meant to be radically democratic has somehow ended up being kind of totalitarian.
For instance, China is creating a Social Credit System which is intended to measure citizens social and business reputation. It’s a Black Mirror episode, a world in which everything you do is judged and catalogued by others, and it is upon that which your ability to function in society is dependent. In fact, Twitter had something very much like that which they called Klout, a complex numerical measurement of your influence. This is the unfortunate principal on which much of our social media exists, and if Twitter liberates us from it, they will be striking a great blow in a war most of us don’t even know we’re fighting.